WebmasterRadio.FM's roving reporter John Cass, director of marketing for ideaLaunch, and author of “Strategies & Tools for Corporate Blogging,” interviews conference attendee Julie Keyser-Squires, APR, vice president, CFO of Softscribe, who discusses her company’s public relations work in green government, green tourism and hospitality and how they provide to clients a blend social media, traditional public relations and technology-based solutions.