Corinne Weisgerber Discusses "Tweet Your Way to Success" at the 2009 PRSA Digital Impact Conference

WebmasterRadio.FM's roving reporter John Cass, director of marketing for ideaLaunch, and author of “Strategies & Tools for Corporate Blogging,” interviews Corinne Weisgerber, Ph.D., assistant professor of communication at St. Edward’s University in Austin, who discusses her presentation, “Tweet Your Way to Success: How to Use Twitter to Connect With Your Audiences,” and how Twitter can serve as a powerful addition to any public relations practitioner’s communication toolbox.