PRSA 2009 International Conference Keynoter Bob Garfield Previews His Conference Presentation on "Cover Story"

WebmasterRadio.FM's "Cover Story" host Brandy Shapiro-Babin speaks with PRSA 2009 International Conference keynoter Bob Garfield, who previews his Conference keynote address by asking the question: Is traditional media falling apart before our eyes, and more importantly, are we prepared to pick up the pieces? Garfield explores this topic in his latest book, "The Chaos Scenario."

 

Garfield is a columnist, critic, and co-host of the Peabody Award-winning National Public Radio (NPR) series, “On the Media,” and has been on the forefront of media change for years. He is perhaps best known for his “Ad Review” column in Advertising Age magazine.