Show Notes:
3:22 - Capozzi on what he will discuss during his keynote at the PRSA International Conference in Detroit, MI Oct 25-28.
4:12 - Capozzi on the issues behind America’s declining reputation in the world.
6:21 - Capozzi on the PR trade’s future regarding the current economic crisis.
7:15 - Capozzi on the possibility of outsourcing PR jobs overseas.
8:15 - Capozzi on why there has been a cooling of American culture around the world.
8:53 - Capozzi on the impressive opening ceremony at the Beijing Olympics.
9:28 - Capozzi on the next president’s influence on the perception of America abroad.
10:20 - Capozzi on whether Obama or McCain would improve America’s international reputation.
12:58 - Capozzi on what keeps him up at night.
14:50 - Capozzi on Malcolm Gladwell’s idea of genius.
15:34 - Capozzi on the percentage of his client seeking media relations services.
17:57 - Capozzi on the threat of interactive agencies.
19:03 - Capozzi on mergers and consolidations in the agency business.
19:33 - Capozzi on where he’s looking to grow his service portfolio.
20:20 - Capozzi gives a message to public relations professionals.
23:03 - End Schwartzman is the founder of online press room management service iPressroom.