Bob Wilson Discusses "Measurement and Community" at the 2009 Digital Impact Conference

WebmasterRadio.FM's roving reporter John Cass, director of marketing for ideaLaunch, and author of “Strategies & Tools for Corporate Blogging,” interviews Bob Wilson of Moxley Carmichael about the importance of measurement and community. Wilson also discusses the influence of blog scoring and how he is working with a client on incorporating social media into their public relations work.